01
Discover + choose
Customers explore the studio, services, pricing, duration, and a direct path into booking.
OWNHAUS CASE STUDY · BOOK · PORTFOLIO DEMO
A luxury nail-studio portfolio demo showing how an appointment business can turn service discovery, customization, availability, intake, and client management into one considered experience.
Industry
Beauty & Appointments
Built by OWNHAUS
Website + BOOK customer journey
Project type
Fictional portfolio demonstration
The experience
A booking-first visual system designed to carry the studio’s luxury feel through services, customization, scheduling, intake, and confirmation.

BOOK
Clear service and add-on selection stays inside the brand.
BOOK
Availability, intake, and confirmation work as one flow.
The brief
The Set Studio was created as an OWNHAUS portfolio demonstration—not presented as a live client business—to show what the BOOK framework can become for a beauty professional.
Instead of sending customers from a beautiful social presence into a disconnected scheduler, the concept carries the same visual language through services, add-ons, appointment selection, client details, confirmation, and owner management.
What we built
Customer journey
01
Customers explore the studio, services, pricing, duration, and a direct path into booking.
02
Compatible add-ons can be selected while the appointment summary reflects the experience being built.
03
Availability determines offered times while client and appointment details travel with the reservation.
04
The booking becomes an appointment record the owner can manage, with deposit amounts and payment status modeled without claiming a live processor.
Behind the scenes
The private studio dashboard organizes appointments, calendar activity, clients, services, add-ons, availability, portfolio work, payment records, and business settings. Client profiles retain appointment history and the operational details that matter for repeat visits.
That is the larger BOOK promise: the customer gets a polished booking experience while the owner gets structure behind it.
The strategy connects the journey: discovery → service evaluation → customization → scheduling → client details → confirmed appointment.
Your own website. Your own app. Your own customers.